From the article:

The 18-person task force formed to come up with a solution to combine the school’s academic name (UC Berkeley) with its athletics name (Cal) produced an 18-page report that concludes this:

Recommendation #3

Shift the athletics identity to Cal Berkeley in both name and logo. Develop a visual identity that clearly communicates this shift.

In essence, the “Cal” and “UC Berkeley” names were merged for sports in this recommendation.

  • ToasterOverlord@fanaticus.socialOPMEnglish
    5·
    1 year ago

    Not like the athletics department has any money

    Maybe they should have asked FTX to pay them the $17.5M in naming rights in cash upfront rather than in crypto (not even 2 months before FTX imploded)

    • regul@lemm.eeEnglish
      3·
      1 year ago

      I’d say that stung, but as a Cal fan I no longer feel pain.